Find direction and confidence in your business journey: the benefits of getting a business coach

Starting a business is exciting, but it can also feel overwhelming. When I launched my own business, I had no idea what to do or where to start. I had plenty of ideas (actually way too many!) but struggled to bring them together into a clear strategy. I spent a lot of time figuring things out on my own - researching, testing, refining my target audience, packaging and repackaging my services, and learning through trial and error. I definitely had imposter syndrome too, despite seeing the positive impact my clients were achieving through my services. I haven't told many people about this, but taking money from clients was actually really challenging for me. That resulted in me underselling myself and over servicing, often doing lots of extra bits for no extra payment. No wonder I burnt myself out many times!

Looking back, I know that business coaching would have helped me pull apart my thoughts, refine my vision, and create a structured plan to move forward confidently. It would have saved me lots and lots of hours fumbling around, and it would have helped me with all of the negative thoughts that came up about not feeling good enough. Who was I to start a business and provide advice to others that could be life changing?

Now, that’s exactly what I help other business owners do - sharing not only the lessons from my own journey but also insights gained from working with others. Whether you're starting out as a sole trader, refining an existing business, or looking to expand, business coaching can provide clarity, confidence, direction and practical strategies to move forward towards your goals.

Why consider business coaching?

• Turn ideas into action – If you’re unsure where to start, I help you bring your ideas to life with a structured approach.

• Develop a clear strategy – Together, we define your business purpose, set achievable goals, and create a plan to get there.

• Refine your branding and marketing – Attracting the right clients requires a strong brand and effective marketing strategies.

• Understand your market – Conducting research helps you position yourself effectively and stand out.

• Build systems for success – Streamlining your operations makes running your business easier and more sustainable.

• Regain focus and motivation – If you feel stuck, coaching can help you reconnect with your purpose and make meaningful progress.

• Save time and avoid common pitfalls – Instead of struggling through uncertainty, gain insights and tools to move forward with confidence.

Business coaching isn’t about generic advice - it’s about tailored support to meet your unique needs. I understand firsthand the challenges of starting and growing a business, and I work with you to make the process clearer, easier, effective and sustainable.

Whether you need ongoing support or just a single session, investing in your business development can be the key to long-term success.

If you’re feeling overwhelmed or unsure of your next steps, you don’t have to figure it all out alone. Let’s work through it together.

#businesscoaching #businessplan #strategy #vision #brand #marketing #positioning #entrepreneur